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Ad group WPP cuts sales forecast on weak client demand

Ersin Çelik
09:58 - 23/08/2017 Wednesday
Update: 09:59 - 23/08/2017 Wednesday
REUTERS
Sir Martin Sorrell, Chairman and Chief Executive Officer of WPP
Sir Martin Sorrell, Chairman and Chief Executive Officer of WPP

WPP, the world's largest advertising group, cut its full-year net sales outlook on Wednesday after a drop in demand from consumer goods clients and weak trading in the United States led it to miss first-half targets.

WPP, led by the high profile businessman Martin Sorrell, reported first-half like-for-like net sales down 0.5 percent, below a consensus of 0.7 percent growth. It cut its full-year target to between 0 and 1 percent growth, from a previous forecast of 2 percent growth.

The group reiterated its target for a 0.3 point improvement in its operating margin however.

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#United States
7 years ago